Capital Campaign
Homeward Bound of Marin
Homeward Bound of Marin serves as Marin County’s main provider of shelter and supportive housing for unhoused families and adults. Ready to go public with their capital campaign for new housing and a social enterprise hub, Homeward Bound of Marin needed campaign messaging and design support creating impactful, appealing collateral to support fundraising goals. We developed a campaign messaging guide and distinctive look and feel to serve as a model across all their digital and print collateral. Complementary to the guide, we also created a campaign marketing booklet to help establish a strong, foundational understanding of their work and community impact with a primary goal of securing new funding.
Scope of Work
Campaign messaging guide
Campaign marketing booklet
Team
Annetta Crecelius, Creative Direction, Design
Brittany Cowan, Key Messaging
Kate Henry, Design